Somerset Firm Sightdirect Making a Lasting Impression

First impressions last, especially in business and if anyone could confirm that fact, then it’s leading online supplier of fashionable designer eyewear, Sightdirect. The sunglasses emporium stock the most cutting edge and modern designs from fashion powerhouses, including iconic Ray-Bay sunglasses and street chic shades from Dirty Dog and Arnette Sunglasses.

Cutting out the frills for a no-nonsense, simple and reliable service has helped the Somerset retailer to carve out a very specific niche in the competitive online sphere. It has recently updated its web site to include a testimonials section from previous shoppers. Inviting feedback as a means of engaging with its client base and developing a greater understanding of service expectation, opinion thus far has been overwhelmingly positive.

Mr R Granger recently purchased a pair of designer lenses on sightdirect.co.uk and following delivery said, “Thank you for your attention and service. The sunglasses are great I highly endorse your service.” Meanwhile, Ms D Giff praised the site for their quick despatch and packaging prowess, commenting, “WOW! I received them today! Thank you very much for a speedy delivery and delicate packing! I'm really pleased!”

A new convert to online shopping, Mr Milton was quick to praise his virtual retail experience, saying, “Excellent web-site, I really enjoyed browsing it and it was so much better than shopping for shades in the High Street. No pushy sales people.”

Even when things don’t go quite according to plan, the customer care team’s efforts to ensure speedy delivery of one customer’s new Bloc sunglasses didn’t go unnoticed. Mr Pathi said, “Thank you again for your excellent service and great value prices. Don't worry about the delay, it wasn't your fault and I was very impressed at how you called me and personally availed me of the situation. It was very professional, and much appreciated.”

Matthew Coxhead, managing director of Sightdirect said, “The great thing about online stores like ours is the fact that they are open for business twenty-four hours a day, seven-days a week. The only downside is that we can sometimes miss that client interaction as we’re not sitting in front of a display able to chat with passersbys popping in to browse so our testimonial section is a really important addition to our overall customer service. So many clients will buy sunglasses from us and then return years later for parts and spares for their sunglasses which made it so important that we are able to gather feedback and ensure that the experience of shopping with us every time was perfect. We’re very open to feedback and would encourage buying their new Bolle sunglasses, ski goggles or any other type of lenses from us to leave a note on our web site about their experiences.”

In addition to submitting service reviews, clients can also add their own sunglass review to the web site after purchase. The interactive site include a ‘Write a Review’ link on each product page, making it easy to rate each model of sunglasses as well as browse feedback from fellow wearers before deciding which style to buy.

To shop the entire selection of designer sunglasses, visit www.sightdirect.co.uk or follow them on Twitter www.twitter.com/sightdirect

Editor’s Note: Sightdirect is represented by search engine optimisation agency, AppleJupp Media. Please direct all press queries to Rebecca Appleton. Email: rebecca@applejupp.com or call: 01623 600666.

Classic and smart, the Ray Ban Range from Sightdirect

Leading online supplier of sunglasses, Sightdirect, certainly have style when it comes to selecting la crème de la crème in brand names. The latest addition to the site is a unique selection from the Ray Ban range.

A brand that’s made the history books, the story of Ray Ban goes back to 1937 when it was introduced to the United States Army Corps. Taken over in the nineties by the Luxottica Group for a reported $1.2billion, the brand has since gone from strength to strength.

With an uber cool image that easily transforms into sporty, action or sexy, it’s not surprising that Ray Ban has become one of the most exclusive yet highly popular brands today. Sightdirect, the leading online supplier of sunglasses know this only too well and present a unique collection from Ray Ban guaranteed to make you stand out from the crowd.

Sight Direct are happy to report that the Original Wayfarer is back! Hailing from 1952, this super cool pair of fifties style sunglasses is available in a number of colours including black, tortoise, tortoise brown, tortoise grey, red on black, camouflage on green, light tortoise with crystal brown amongst many others!

The classic styles continue with the Rayban 3025 Aviator - the first pair of sunglasses ever made by the company for second world war fighter pilots. Available in silver, gold, black, gold and polarised green and gold with pink - this fabulous set from Ray Bans is enough to turn heads whatever the occasion.

Ray-Ban Daddy-O Oval wrap are also a firm favourite. Sleek, sophisticated and versatile, you can wear this fabulous pair of simple, no frills sunglasses on the beach, out shopping or simply relaxing on holiday under the rays of the winter sun. Or, how about the iconic Ray-Ban Wayfarers for the ultimate in geek chic?

Known for its cutting edge selection of designs, Sightdirect is loved for its competitively-priced range of top brand sunglasses. From Ray-Ban, Arnette, Block, Rudy Project and Dirt Dog to SunWise, Dragon Optics, Electric Visual and Oakley Sunglasses - it’s an ever-expanding collection of brands that will continue to inspire new styles and looks. For Ray Ban devotees attached to a pair they can’t throw away, the company also offer a Ray-Ban repair service, offering series of spares and parts for the revered brand.

The company’s product portfolio also includes a wide range of specialist products such as ski goggles, sports rx, motocross goggles as well as sports prescription sunglasses. Meanwhile, those attached to an old pair, will be pleased to hear that as well as specialising in Ray Ban Repair and Oakely Repair, the company also stock sunglasses parts and spares that include tips, nose pads, lens kits, cases as well as replacement side arms.

To shop the new collection of Ray Ban sunglasses visit www.sightdirect.co.uk or follow them on Twitter www.twitter.com/sightdirect

Editor’s Note: Sightdirect is represented by search engine optimisation agency, AppleJupp Media. Please direct all press queries to Rebecca Appleton. Email: rebecca@applejupp.com or call: 01623 600666.

Style And Substance - The New Bolle Range Hits The Sight Direct Store

Leading online sunglasses supplier Sightdirect have just launched a fabulous new range of sexy eyewear from the much coveted Bolle brand. Oozing style and substance, the impressive new collection caters for sports, holiday, driving and everyday wear. With Sightdirect’s trademark selection of frame and lenses colours, there is something for everyone and every occasion.

For leisure and pleasure, be cool and sophisticated or sexy and smart. In fact be whatever it is you want to be in a pair to suit your character and personality. Whether it’s a sexy look for the beach in Bolle Fang with smoky lenses, or cool and casual with a pair of Bolle Cruise for shading the eyes while out shopping, the new range has a style to suit.

The Bolle Glamrock is outrageously cool and the perfect shade for fashionistas and stylistas that dare to wear sunglasses on a night out. The tortoise shell frame, also available in polarised brown, is the perfect accessory to any jaw dropping, celebrity-esque ensemble.

Or, the Bolle Hampton oozes the same laid back sophistication of its namesake resort, ideal for everyday wear. Choose from a satin gun / smoke frame and lenses combination or up the mystery factory in satin gun / polarised axis.

Known for its cutting edge selection of designs, Sightdirect is loved for its competitively-priced range of top brand sunglasses. From Ray-Ban, Arnette, Block, Rudy Project and Dirt Dog to SunWise, Dragon Optics, Electric Visual and Oakley Sunglasses - it’s an ever-expanding collection of brands that will continue to inspire new styles and looks.

The company’s product portfolio also includes a wide range of specialist products such as ski goggles, sports rx, motocross goggles as well as sports prescription sunglasses. Meanwhile, those attached to an old pair, will be pleased to hear that as well as specialising in Ray Ban Repair and Oakely Repair, the company also stock sunglasses parts and spares that include tips, nose pads, lens kits, cases as well as replacement side arms.

To shop the new collection of Bolle sunglasses visit www.sightdirect.co.uk or follow them on Twitter www.twitter.com/sightdirect

Editor’s Note: Sightdirect is represented by search engine optimisation agency, AppleJupp Media. Please direct all press queries to Rebecca Appleton. Email: rebecca@applejupp.com or call: 01623 600666.

‘Sunglasses Repair On The Increase’ – Budget Conscious Repair Rather Than Buy

As consumers look to cut costs wherever necessary and a thrifty outlook on life becomes flavour of the month, Sight Direct, the leading providers of sunglasses and ski goggles are reporting a marked increase in those getting their eyewear repaired as an alternative to buying a new pair.

Matthew Coxhead, managing director from the firm who offer Oakley sunglasses, Ray-Ban lensesand Dragon Optics said, “In the current financial climate, consumers really are looking to save money wherever necessary and we have seen a huge increase in those looking for sunglasses and goggle repairs as opposed to investing in a brand new pair. This is certainly not surprising considering the saving that can be made by taking the latter option.”

Offering customers to their site a selection of products to make repairing your favourite lenses a reality, Sight Direct offer Ray Ban lenses, side arms and side arm tips priced at just £9.95, aimed at making that essential maintenance work even more affordable.

Available for a whole host of models and colours, the side arm tips available from Sight Direct are available in pairs and delivered in just 1-2 days.

Alternatively, for those who love their Oakley's, the Oakley Wires Earsock and Nose Piece Kit, is the ideal companion. Priced at just £12.50, this novel kit comes complete with a left and right earsock and a left and right nose-piece, all delivered within 1-2 working days.

Mr Coxhead added, “Here at Sight Direct we offer a huge range of parts and spares ideal for a wide variety of makes and models, all supplied direct from the manufacturer. So whether you are looking for sunglasses repairs or goggle repairs, we will have something to meet both your needs and budgets.”

For more information on the innovative parts and spares offered by Sight Direct, please visit their website at www.sightdirect.co.uk or follow the firm on Twitter at http://twitter.com/sightdirect